Anytime can be the perfect time to give away promotional merchandise to your targets. However, there are certain times when giving away promo products gain more advantage for your brand. There are occasions that when you give out items, your efforts would be more effective and fruitful. Here are some of the perfect occasions.
Trade fairs and community events
Trade fairs and community events are generally attended by a good number of people. If you target the general public as your customers, giving away promo items can largely increase your brand’s popularity. With more people around, you get better opportunity to showcase your product and increase your customer’s awareness of your brand. For the event, you can give out simple but effective items such as pens, foldable fans with your logo, hand towels and other tokens. Another option is to sponsor an event where you can give away promotional merchandise as your prize.
Another great way to give away promo items is during major commercial events such as the opening of another branch or your store’s anniversary. Giving away promo materials during the occasion is one of the effective ways to thank your customers for their continued support to your business. You can give away umbrellas or tee shirts to the first 100 customers for the day or you can give out ref magnets, calendars and others.
During conferences and seminars
The good thing about such activities is that they are participated by certain groups. It can be young professionals, medical practitioners, people from the business sector, students, mothers or parents, teachers and many other groups. During these events, you could give away relevant promo items which will be useful and will be appreciated by your targets such as pens, folders, fan, notepads, tote bags or related items.
Christmas and long holidays are just some of the best times to hand away promotional merchandise because it is the season for giving and merriment. You can opt to give away special branded merchandise such as umbrellas, tee shirts, paper weights, wrist watch for high end customers, wines and chocolate or cheese baskets and other customised promo items.